The Social Media Wildfire effect
I came across this neat graphic by Compete which the Social Reflexion guys had referenced and thought that this was worth sharing. Essentially, this graphic actually details the social graph and the...
View ArticleWhy Jack Trout doesn’t like WOM Marketing
It’s no secret, folks! My admiration for Jack Trout and his works are evident enough in the way I go about using his ideas to propagate marketing concepts during work and in my writings on my blog....
View Article4 Tips on Good Storytelling in Social Media
Social media has turned out the be the newest form of communication between individuals since the advent of talking face-to-face. Stories that used to spread by word of mouth now tend to be spread...
View Article13 Social Media facts from Google Internet Stats
I came across Google’s Internet Stats, a free service that they launched last year that collates the latest industry facts and insights. This information is collected from third party sources covering...
View Article10 Elements of a Social Media Press Release
Jamie Turner from the 60-second marketer wrote this neat article on the essential components of a social media press release. With so many free and paid PR platforms available, a digital press release...
View ArticleTop 20 Social Bookmarking Sites
Social bookmarking sites are tools that online users can use to store online content. Think of a social bookmarking site as an online file cabinet which you can access or anyone can access (if you...
View Article10 Social Media Misconceptions debunked
Many of the larger brands have taken to social media with very little resistance. They started out slowly and threw some serious marketing dollars on it without knowing what they were doing. Today,...
View ArticleElements of Social Media that aid Search Results
There have been many questions about the effectiveness of social media as a marketing tool and whether it adds some weight to search results. According to Danny Sullivan, both Google and Bing have...
View ArticleHow to create a Social Media Strategy
The question I’ll get asked by folks in my networks and some of my clients is: why write on social media? My thoughts on social media is well known. I’ve always thought of social media as a promotional...
View ArticleHow to Market your Infographic
You’ve already created an infographic either through an agency or with your internal design team. The product is complete and everyone who matters is satisfied with the message that your infographic is...
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